For Bajaj, Pulsar 150 is the ultimate cash cow. The company has refused to change the bike for almost 8 years now. The bike only receives a graphical update every now and then to keep it afloat in the market. So the question we have to ask ourselves is ‘does it makes sense to buy the Pulsar 150 in 2018?’ Let’s dig deeper and find out.
This time, however, the company is serious in bringing in a totally new generation of Pulsar because it has been more than a decade since the Pulsar series went through a metamorphosis and the current market is evolving with at an unprecedented rate. So, before these Pulsars see the light of the day, we would like to name a list of features which we want to see on them.
1 crore of a single brand Motorcycle is the most joyous occasion for any manufacturer. It marks their proficiency in understanding market demand and delivering the consumer-friendly product. When I say “Consumer friendly” I am referring to the huge number of people who still buy the Pulsar 150 for their daily commute. Pulsar 150 sells for Bajaj but it is somehow keeping the company from continuing their innovation cycle, by this time, we should have been driving the next generation of Pulsar 150, anyways that's a topic for another time. Today we are focusing on how disappointing the new Pulsar Ad is.
It makes sense to focus on Pulsar 150 as it is the best selling Pulsar for Bajaj but instead of offering true mechanical and design updates, the company is just slapping a new paint job every now and then. With the 150 cc being crowded by much-advanced Gixxers, Hornets and Apaches, Bajaj is trying to literally milk every drop of sale which they can get out of Pulsar 150. It is time to let go of the old Pulsar and here’s why.
The new Pulsar 150 initially looked like the old model with just a rear disc. On close inspection, it's clear that this isn't the case. There are quite a lot of changes in the new model which will not only make it look good but also perform better. Let’s take a look at them.
It was 2011 when I got my first bike the Red coloured Pulsar 150 UG4. I have ridden this bike for long seven years and have grown up with it. I was in 11th standard of school when I first did a 122 km/hr. on my bike and now I am in my final year of engineering writing this review in the middle of the night. So settle in and have some snacks because you’re all in for a story.